You have to read that as a North American (‘nitches’).  

It’s true.

Publishers hate it when authors say their book is for everyone. 

And now with the wonder of internet searches the more focused your niche the easier it is for readers to find you.  

When Write That Book member Victoria Fletcher said she was writing ‘Sempervivums for Enthusiasts’ I didn’t even know what a sempervivum was. I do now. 

Search ‘sempervivum books’ and Vicky’s book appears at the top of the page. 

Cool.  

There are books on every subject.

The authors are instantly elevated to authority.  

 
What do you know that could be turned into a book? 

Heather Stevens wrote ‘Beyond The Breed’ because she wanted more dog trainers to understand the ‘Functional Characters in dogs’.

Has her business WeTrainAnyDog.com benefitted?

What do you think! 

It’s never been easier to write, publish and sell your book.  

There’s no better business card.  

Words change worlds.