Quick, get a ladder

Published: Thu, 01/22/09

 

 

 

 
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Ladies and gentlemen, the low hanging fruit has gone. Now you have a choice.

Moan and groan, or get a ladder.

I know quite a bit about ladders having spent the first seven years of my working life as a roofing contractor. I remember we used to do regular repairs on a NHS building close to our office. This building was huge - three storeys tall with high rooms. When the contract came up for renewal, my Dad (the boss) confidently pitched and got the work. He wasn't the cheapest by far and yet it was still ours as it had been for the past 10 years.

When I asked him how we got the contract he calmly replied, 'Easy son, we've got the biggest ladder'. Crazy as this seemed it was true. As soon as other cheaper companies were asked how they would get up on to the high roof they realised they'd have to build a scaffold, then they'd err and umm over the additional cost and the contracts manager would cross them off the list.

You're not a roofer but I bet you've seen some of your important business, contacts and customers move to higher branches.

Time to get a ladder.

Here are my suggestions for eight ladders that will help you gather the freshest, finest fruit from the highest branches.

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22ND JANUARY, 2009 - EDITION #154

 



5TH & 6TH FEBRUARY 2009



Our next How to Be Brilliant and Brilliance in Business events are just around the corner taking place on 5th and 6th February.

Places are almost sold out and we anticipate reaching capacity shortly. We are still taking bookings over the next few days so don't miss out, take massive action right now, and guarantee your place on Michael's most highly anticipated event yet.

Our new event pages now contain an audio programme for both How to Be Brilliant and Brilliance in Business, narrated by Michael, so you will be able to gain an exclusive insight into how the event works.

The two-day event will be held at the magnificent Chesterfield Hotel in Mayfair, London.

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If you want to take massive action and book your place on-line now, click here

Or if you prefer, you can call our office on 08456 733 336 (Int: +44 1434 688 555) and we'd be delighted to answer any questions you may have.


 


YOUR QUESTIONS ANSWERED!


 
Dear Michael

Will Barack Obama save the world?

Kevin, Seattle


Dear Kevin

I was inspired when he won. Inspired when he took office this week and feel inspired by what he says he can do.  When people around the world feel inspired they can do anything. 

I'm sure President Obama wouldn't claim he could save the world but I'm sure he would agree we can.

Be Brilliant!

Michael

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