A Lesson For Every Boss
Published: Wed, 03/04/15
If you’re not the boss you can skip this email. Save yourself 3 minutes and have a cuppa.If you are a boss – don’t touch that dial.I remember one of…
Michael Heppell Ltd.
Michael Heppell newsletter
The Best Worst Marketing Idea Ever
Published: Tue, 02/24/15
It must be tough running a small business when your main competitors are the likes of Asda and Tesco. That’s why I was delighted to see a bit of…
Why You Should Unsubscribe
Published: Tue, 02/17/15
I’m really fortunate that my newsletters get an ‘open rate’ of well over 50%. It’s the type of statistic that most people (including the marketing…
Valentines Special and some his and hers advice
Published: Fri, 02/13/15
I’ve asked Christine to offer 3 pieces of advice for men and I’ve bitten the bullet and dared to offer 3 pieces for women. Advice for Men from…
It’s Not The Snow That Stops You
Published: Wed, 02/04/15
Every January and February I receive calls from my Mum begging me NOT to come and visit - because it MIGHT snow.She’s frightened of the white stuff…
Is This Literally The Best Newsletter Ever?
Published: Tue, 01/27/15
I'm writing this newsletter standing in a posh hotel room in central London. I've been on the phone to the AV hire company 3 times wondering where the…
It's not about the Ryder Cup
Published: Tue, 01/20/15
Last week we spent a few days at The Gleneagles Hotel. I'm a little embarrassed to admit that it's taken me 47 years to e perience the legendary…
From France to Blighty in 1st and 5th
Published: Mon, 01/12/15
Professor Stephen Heppell is no relation - but he should be. His thinking is brilliant, he’s a wonderful family man and ‘suffers’ from a major ‘can…
could you help me write the next edition of 5 Star Service?
Published: Wed, 01/07/15
Hi I’m writing to you to ask for your help. I am planning to write a new edition of 5 Star Service for publication later this year. My wonderful…
Why 2015 won’t be your best year ever
Published: Thu, 01/01/15
2015 won’t be your best year ever. Unless… You tick a few items from this MUST DO list…Break some of your destructive habits. Do five of the things on…